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How much does a website or app cost in India in 2026?

6service pillars, one studio
12industries served
IN + UAEmarkets covered
50%advance, then milestones

In 2026, a professional business website in India typically costs ₹40,000 to ₹2,00,000, an e-commerce store ₹1,00,000 to ₹6,00,000, and a custom web or mobile app ₹5,00,000 upwards. The range is wide because price follows scope, not page count: how much is custom-built, how many integrations you need, and whether real users and payments are involved. Below are honest bands and the factors that move you within them.

"How much for a website?" has the same honest answer as "how much for a building?" — it depends on whether you want a kiosk or a factory. But vague answers help no one, so here are the real 2026 bands we quote against, and exactly what pushes a project from the bottom of a band to the top.

Price bands for 2026

What you are buildingTypical range (₹)Good fit for
Landing / one-page site15,000 – 45,000Launch, campaign, single service
Business / brochure website40,000 – 2,00,000SMEs, service firms, portfolios
E-commerce store1,00,000 – 6,00,000D2C, retail, catalogue selling
Web app / SaaS (MVP)5,00,000 – 20,00,000+Products, dashboards, portals
Mobile app (Android/iOS)4,00,000 – 18,00,000+Consumer or field-team apps
Custom ERP / internal system6,00,000 – 40,00,000+Operations, multi-role platforms

These are build costs. They exclude ongoing hosting, domain, third-party subscriptions and maintenance, which we cover further down. The bands are wide on purpose — where you land inside one is decided by the handful of levers below.

/ What moves the number

What actually drives the price.

Two projects with the same page count can differ by a factor of five. Almost all of it comes down to how much is custom, and how much software is hiding behind the pages.

Design · Content

The two levers that move the most

A themed WordPress site reuses an existing design; a custom-designed site is drawn for your brand and built to match pixel for pixel. That is the single biggest lever between the bottom and top of a band — it is hours of a designer's time, not a licence fee. Content is the quiet second lever: who writes the words changes the quote as much as who draws the screens.

  • Template reskin vs custom, pixel-matched design
  • Five pages you supply vs fifty we research and write
  • A content project can sit inside a web project
  • Who provides copy and images decides your band
See Web & Product
Features · Logins · Scale

Every live feature is a new product

Static information is inexpensive. The moment real users, payments or roles arrive, you are building software, not a brochure. Off-the-shelf tools like Shopify or WooCommerce get you live faster and cheaper than a bespoke platform — custom commerce only earns its cost when your catalogue, pricing or logistics genuinely break the standard tools, like 897 SKUs on distributor pricing tiers rather than a 30-product boutique.

  • Payments, login, booking, live tracking, dashboards
  • WhatsApp / CRM integration and GST invoicing
  • Every role — admin, operator, customer — is its own screens
  • A multi-role SaaS with live payments ≠ a marketing site
See AI Systems
/ How we quote

What you are actually paying for.

Scope
Priced to outcome
You pay for what is built, not for a page count.
Fixed
No padding
Every integration is listed and priced before we start.
50%
Advance, then milestones
Balance billed on delivery — no lump-sum risk.
Owned
Code & assets are yours
Clean handover, so any team can carry it in year three.

Don't forget the running costs

The build is one number; keeping it live is another. Budget realistically for:

  • Hosting and domain: ₹3,000–₹30,000/year for most sites; more for apps with real traffic.
  • Third-party services: payment gateway fees, SMS/WhatsApp, email, maps, or AI inference for anything with an AI feature.
  • Maintenance (AMC): updates, security patches, small changes — commonly 15–20% of build cost per year.

A cheap build with no maintenance plan is how businesses end up with a hacked WordPress site two years later. The running cost is not optional; it is the cost of staying online safely.

A number you can hold to.

Fixed scope, milestone billing, and every exclusion named before we start.

How to get an accurate quote (and avoid padding)

  • Describe outcomes, not features: "customers book and pay online" tells a studio more than "add a calendar."
  • Say who writes the content and provides the images — it swings the price.
  • List every integration you know of up front; discovering them mid-build is where overruns come from.
  • Ask what is excluded. A lower quote often just moved hosting, content or maintenance off the page.
  • Expect 50% advance, balance on milestones — the standard, sane structure for custom work in India.
/ FAQ

Common questions.

How much does a basic business website cost in India in 2026?
A professional multi-page business website typically costs ₹40,000 to ₹2,00,000, depending on custom design, number of pages, and whether you or the studio writes the content.
How much does an e-commerce website cost?
Most e-commerce stores in India cost ₹1,00,000 to ₹6,00,000. A Shopify or WooCommerce store sits at the lower end; a custom platform with large catalogues, tiered pricing or complex logistics sits higher.
Why do quotes vary so much for the same brief?
Because "the same brief" rarely is. Custom design vs template, who writes the content, how many integrations, and whether users log in can each double the cost. Two quotes far apart usually have different scope hidden inside them.
Is a mobile app more expensive than a website?
Usually, yes. Apps involve two platforms (Android and iOS), app-store processes, and offline and push behaviour. A PWA — a website that installs like an app — is a cheaper middle path for many Indian businesses.
What ongoing costs should I budget after launch?
Hosting and domain, any third-party service fees (payments, messaging, AI), and maintenance — commonly 15–20% of the build cost per year for updates and security.
How much does a one-page landing site cost?
A single-page landing or campaign site typically runs ₹15,000 to ₹45,000, depending on custom design and whether it needs a form, payment or booking. It is the fastest, cheapest way to get a credible presence live for one service or launch.
Can you work to a fixed budget?
Yes. Tell us the budget and the outcomes that matter most, and we will scope a fixed build that fits — trimming nice-to-haves, not corners on security or performance. We would rather ship a smaller thing well than a bloated thing badly.

Want a real number for your project, not a band?

Send us your outcomes and integrations and we will quote a fixed scope with milestones — no padding, no surprise exclusions.

See Web & Product
Let's build

A price that matches your scope.

From a brochure site to a multi-role SaaS with live payments — tell us the outcomes you need and we'll quote honestly, with 50% advance and milestone billing.